Developed by: Microsoft Corporation, Inc.

What is Microsoft Power BI?

Microsoft Power BI is a multifaceted business intelligence (BI) platform that empowers organizations to gain actionable insights from their data. Power BI caters to users of all skill levels, from data analysts to business executives, through its intuitive interface and drag-and-drop functionality. This democratizes data access and analysis, fostering a culture of data-driven decision-making throughout the organization.

It's a unified system encompassing:

Data Visualization: Transforming raw data into captivating and interactive dashboards and reports utilizing a multitude of chart types, graphs, and maps.

Data Analysis: Uncover hidden patterns and trends through powerful analytical tools, including calculated fields, aggregations, and advanced calculations.

Data Sharing & Collaboration: Foster data-driven decision-making across teams by seamlessly sharing dashboards and reports, enabling collaborative analysis and exploration.

Scalability & Security: Adapt to your organization's needs with flexible deployment options, from desktop installations to cloud-based services, all while ensuring robust data governance and security features.

What makes Microsoft Power BI strong?

Power BI empowers users to clean, shape, and connect diverse data sources, paving the way for accurate and insightful analysis.
DAX (Data Analysis Expressions): This powerful formula language enables users to create custom calculations, measures, and KPIs, extracting deeper meaning from their data.
Power BI boasts a wide variety of interactive charts, graphs, and maps, catering to diverse data types and storytelling needs.
Users can tailor visuals to their brand aesthetics and audience preferences, enhancing clarity and engagement.
Create dynamic dashboards that allow users to filter, slice, and dice data, fostering deeper exploration and understanding.
Power BI's drag-and-drop functionality and user-friendly interface make it accessible even to users with limited technical expertise.
Power BI seamlessly integrates with other Microsoft tools and offers a vibrant community of developers and resources.
Adapt to your organisation's needs with desktop installations, cloud-based services, and mobile accessibility.